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Business Intelligence and Analytics

Client’s Introduction: A publisher who distributes and sells printed and electronic version of their publications.

Value Proposition

  • Reliable and measurable insights for sales and forecasting.
  • Archive of reliable, benchmarked performance data
  • Good online presence

Solution Provided:

  • Use of Google Analytics API and Custom Reports to reveal key insights.
  • Use of Google Analytics advanced features - conversion tracking, ecommerce, segmentations
  • Track affiliate sites on selling and distributing and also track site performance.
  • Implemented ecommerce module and an effective content management system
  • Implemented Keyword Search, search engine optimization techniques, advanced faceted search facilities and Secure payment gateway

Business Objective:

  • Developing a web-based application for a single summary account to view an aggregate of all web analytics, but also separate accounts for each individual website.
  • Measure the web analytics including social media updates.
  • Provide organization with data to optimize performance of their websites.
  • Improved book search facilities including online payment facilities and online customer service.

Solutions Delivered

Developed and enhanced over 2,000 websites across domains

Designed and developed an official website for the mayor of a major city in the USA

Supported enterprise-level Lab Management System for a Fortune 500 Healthcare major

Established a Loan Processing System for a major bank

Developed a Real Time Trading Platform for a trading company

Provided Data Feed management services to a major Hedge fund firm with 24/7 support

Provided Application Deployment and monitoring support to a major Telecom company

Profitably implementing ITSM for a global Language Interpretation company

For the study of patients discharged from hospitals, designed HIPAA compliant Enterprise App & its Mobile version

Use of our IVR system to service high call volumes for an Airlines company, reduced cost and improved the traveler's experience

For a service center - Integrated voice authentication service with Genesys Agent Desktop

Built a test automation tool called “SWIFTest” for Functional Automation Testing

Working on a test framework for Functional Automation Testing

Happy to Help

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